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Principal Product Marketing Manager - Solutions Marketing



Marketing & Communications, Product
Redwood City, CA, USA
Posted on Thursday, June 6, 2024

Who We Are

Simpplr delivers exceptional AI-powered employee experiences at scale. It is the only platform that unifies employee engagement, enablement, and self-service to provide every employee with a seamless and personalized experience so they can do their best work from anywhere. Organizations use our forward-looking, adaptable products to deliver personalized experiences that inspire and engage their employees. Wherever people work, Simpplr enables them to flourish.

Trusted by more than 700+ leading brands, including Penske, Snowflake, Moderna, Eurostar, and AAA, our customers are achieving measurable improvements in employee engagement, productivity, and accelerated business performance.

Simpplr is headquartered in Silicon Valley, CA with offices in the UK, Canada, and India, and is backed by Sapphire Ventures, Norwest Venture Partners, Salesforce Ventures, and Tola Capital. Learn more at simpplr.com.

The Opportunity

As we expand our marketing team to maximize the opportunity in front of us, we are looking for an exceptional Principal Product Marketing Manager reporting to the Head of Product Marketing. You will be responsible for learning and continuously documenting everything there is to know about our market, buyers, and products. You will position products, create differentiation in the market, and translate product features into benefits that resonate with buyers. You’ll also enable the sales team with training and materials, and the product management team with market perspective to inform the roadmap.

This is a high-impact opportunity for an enterprising product marketer to be a force multiplier for Simpplr's enterprise sales efforts. You will be the sales team's go-to resource, equipping them with the insights and tools to more effectively market and sell our solutions to our most strategic accounts.

Your Job Responsibilities

What you will be doing:

  • Develop deep expertise on Simpplr's solutions, target enterprise buyer personas, their key needs/challenges, and the competitive landscape
  • Conduct research and gather insights on our largest prospects and opportunities to understand their specific requirements
  • Craft customized messaging, value propositions, competitive positioning, and other sales enablement content for strategic enterprise deals
  • Work closely with sales teams supporting large enterprise opportunities to equip them with the right content and messaging
  • Develop presentations, case studies, ROI calculators and other sales tools for the enterprise market
  • Serve as the product expert for strategic enterprise sales cycles and RFP responses
  • Collaborate with product management, marketing, and other teams to ensure sales enablement efforts are aligned with product roadmaps and overall go-to-market strategies
  • Measure and analyze performance of sales enablement content/programs and optimize based on results

Your Skillset

What makes you a great fit for the team:

  • 5+ years of experience in product marketing, sales enablement or related role, preferably in enterprise software/SaaS
  • Excellent communication skills with ability to translate complex product capabilities into clear business value
  • Strong understanding of enterprise sales cycles, RFP processes, and sales enablement best practices
  • Ability to work closely with sales teams and quickly develop rapport
  • Experience developing a variety of sales enablement assets like presentations, case studies, ROI tools etc.
  • Skilled at understanding customer needs and developing tailored value propositions
  • Expertise in competitive positioning and messaging for complex solution selling
  • Ability to gather insights from multiple sources and transform into actionable sales tools
  • Self-motivated with strong project management and organizational skills
  • BA/BS degree or equivalent experience


Pay Range
$160,000$240,000 USD

See what our employees say about working at Simpplr: Glassdoor Reviews

Simpplr’s Hub-Hybrid-Remote Model:

At Simpplr we believe that when work is good, life is better and that belief guides all we do. Including how we approach our flexible work model. Simpplr operates with a Hub-Hybrid-Remote model. This model is role-based with exceptions and provides employees with the flexibility that many have told us they want.

  • Hub - 100% work from Simpplr office. Role requires Simpplifier to be in the office full-time.
  • Hybrid - Hybrid work from home and office. Role dictates the ability to work from home, plus benefit from in-person collaboration on a regular basis.
  • Remote - 100% remote. Role can be done anywhere within your country of hire, as long as the requirements of the role are met.